With a library of capture templates, LOLA enables advertisers to "design and build" capture templates and more quickly launch lead capture campaigns for their clients. Faster launch leads to faster returns.
But we go further. With years of experience in data delivery, the automated output and delivery formatting and scheduling means that LOLA agencies save the time associated with manipulating and formatting data for client delivery.
By providing intelligent filters on collection forms, and integrating LOLA with yield management software, we enable automated optimisation and reduce the time spent on campaign management.
Meantime, LOLA logs the status of every lead, delivering revenue and yield reporting in real time, whilst rejection and outcome reporting marry with source point mapping. These features combine to deliver a single view report. The benefit delivered to publisher management is a reduction in the time required to make management decisions regarding capture placements, client prioritisation and campaign management.
For more information on the LOLA functionality and how we can help reduce the time you spend managing lead campaigns, click here.